Imagens na imprensa digital
um ensaio sobre significados de figuras de celebridades seculares na mídia evangélica
Keywords:
RELEVANT Magazine, mídia evangélica, juventude e religião, cultura pop, celebridadesAbstract
"Imagem não é ilustração" é um princípio que tem permeado debates acerca do uso de imagens pela mídia e os significados que elas carregam. Este artigo analisa as imagens que acompanham textos veiculados na RELEVANT Magazine, revista evangélica voltada para o público jovem adulto e que cobre diversos assuntos, como cultura pop, vida cotidiana e política, sempre partindo do ponto de que a fé é o eixo central do veículo. A RELEVANT afirma, em seu discurso oficial, buscar construir pontes entre os cristãos e a sociedade em geral. Nesta pesquisa, encontramos artigos referentes a quatro celebridades do meio secular (Chris Pratt, Demi Lovato, Kumail Nanjiani e Taylor Swift), e lançamos o olhar para a relação entre o texto e as figuras que o acompanham. Verificou-se que houve diferentes estratégias para a escolha dessas, entre elas o humor ou a tentativa de não chocar leitores com o uso de imagens provocativas.
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